www.certifiedheatingandairconditioning.com

https://www.stephanhomecomfort.com/

https://www.velocityac.net/ac-installation-mesa-gilbert-chandler-az/

https://www.tempoac.com/

All work would need to follow the same format/structure in terms of H1/H2 titles, keyword placement etc. No guesswork. We need very simple and straightforward things if you want this to work for the long haul.

General Structure

• Pages should be 500 words.
  

• Each page should consist of:
  

• 5 Subheadings
  

• 1 Paragraph under each subheading.
  

• CTA at the end of each page (including tel number)
  

Keyword Placement

• Main Keyword In SEO Title
  

• Keyword in Meta Description (have the meta description at the start of each page before the title with yellow highlight)
  

• Keyword 2-3 times throughout the article
  

• Throughout the article, insert variations of each keyword - so if the main keyword is “AC installation in Mesa AZ” - we need to also have the words “air conditioning” , “air conditioner” throughout.
  

• Same goes for heating keywords eg. if “Heating service in XYZ” is the main keyword we need to have the phrase “furnace service” in there as well.
  

• Call to action with the phone number as well as a hyperlinked Contact Us page (the link should take readers to the companies Contact Us page, insert hyperlink) - at the end of the web-content.
  

• A Call to action for the reader to join up with the company's social media pages (choose one whether its Facebook, Twitter - or whatever relevant social media feeds the company has.)
  

• A call to action for the reader to visit the company's review/testimonial page.
  

Notes

• All articles/pages must pass the Yoast readability test (there’s the free tool online, please use that)